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Participation: Is It the Key to Interactive Marketing and Social Media Strategy

by Ryan on June 1, 2009 at 9:28 PM

Over the past several months, I’ve noticed an interesting phenomenon. Well, it’s maybe not so much a phenomenon as it is an occurrence I’ve been noticing. With the extremely rapid growth of social media over the last few years, I’ve noticed many people claiming to be “experts” in this field. I also see many managers claiming to or acting as if they “get” interactive marketing and social media. When in reality, I don’t believe they do “get it” at all.

Looking for a Truly Integrated Online Marketing Solution?

by Ryan on March 23, 2009 at 7:28 PM

How many separate online marketing tools do you use on a daily or weekly basis? If you are like me, you unfortunately have to manage multiple accounts from an assortment of vendors and separate businesses. There’s a google account to manage your Adwords campaigns and your website analytics. There’s the email service provider account you [...]